Watson Gloves Partners Up with Canadian Tire to Bring New Sustainable Yardworks WasteNot™ Gloves
VANCOUVER, BC, APRIL 15, 2021—Watson Gloves, Canada’s leading retail distributor of quality gloves currently in their 103rd year of business, is partnering up with Canadian Tire, a well-established Canadian retail brand currently in their 98th year of business, to release a collection of new eco-conscious WasteNot™ gloves under Canadian Tire’s Yardworks brand. WasteNot™ gloves complement Yardwork’s wide selection of easy-to-use products, which help homeowners outwit the outdoors by simplifying yard work.
Yardworks is one of Canadian Tire’s well-known consumer brands, which also includes Mastercraft, Motomaster, and Dakota. Yardworks WasteNot™ gloves, which are made of recycled PET plastic bottles, will add more sustainable offerings under the outdoor product consumer brand. Four eco-conscious gloves are being launched—they feature the iconic Yardworks teal and yellow colours and use 1-2 bottles per glove. With the launch, 77,976 recycled plastic PET bottles are reused. By including Yardworks WasteNot™ gloves into Canadian Tire’s product portfolio, plastic bottles will be diverted from landfills, and instead, be sustainably reused as practical consumer products.
“Canadian Tire is constantly looking for new ways to be sustainable,” stated Patrick Gleason, Brand Consultant for Canadian Tire. “When there are opportunities to create more sustainable products without compromising quality, such as creating products with recycled materials through companies like Watson Gloves, we’re more than happy to pursue these win-win opportunities.”
“Partnering up with Canadian Tire is a great opportunity for us to get our sustainable gloves to a greater market through their Yardworks brand,” said Kasey Whitman, President of Watson Gloves. “Now, more hands can get into quality, eco-conscious gloves that help our environment.”
The four new eco-conscious Yardworks WasteNot™ gloves can be found exclusively at Canadian Tire online or in retail stores. For more information on the WasteNot™ brand and Watson Gloves’ process of turning bottles into gloves, visit here.
ABOUT WATSON GLOVES
Watson Gloves first started as a two-person shop selling gloves to Vancouver’s dock workers when they opened their doors in 1918. Today, they’ve grown into a Canadian icon and Canada’s largest retail distributor of quality gloves for work, home and play. Their glove innovations play a large part to their success, such as their push for more sustainable products into the market. Watson Gloves sell their gloves all across Canada with offices in Vancouver, Calgary and Mississauga, and also sell at select retailers in the US and internationally. Product categories range from home improvement, gardening, construction, welding, automotive, recreational, and more with over 2,000 different styles offered. Learn more at www.watsongloves.com and follow Watson Gloves on Instagram, Facebook and Twitter.
ABOUT CANADIAN TIRE CORPORATION
Canadian Tire Corporation, Limited, (TSX: CTC.A) (TSX: CTC) or “CTC”, is a family of businesses that includes a Retail segment, a Financial Services division and CT REIT. Our retail business is led by Canadian Tire, which was founded in 1922 and provides Canadians with products for life in Canada across its Living, Playing, Fixing, Automotive and Seasonal & Gardening divisions. Party City, PartSource and Gas+ are key parts of the Canadian Tire network. The Retail segment also includes Mark’s, a leading source for casual and industrial wear; Pro Hockey Life, a hockey specialty store catering to elite players; and SportChek, Hockey Experts, Sports Experts, National Sports, Intersport and Atmosphere, which offer the best active wear brands. The more than 1,740 retail and gasoline outlets are supported and strengthened by CTC’s Financial Services division and the tens of thousands of people employed across Canada and around the world by CTC and its local dealers, franchisees and petroleum retailers. In addition, Canadian Tire owns and operates Helly Hansen, a leading global brand in sportswear and workwear based in Oslo, Norway. For more information, visit Corp.CanadianTire.ca.
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